Creating Word of Mouth Marketing
Tweet I’ve been doing lots of reading and researching as I’m in the process of writing a marketing book that integrates traditional and social media for small businesses. It occurred to me that with...
View ArticlePart One: Building a Tribe – The Sufferfest #IWBMATTKYT
Tweet Zag brand strategy View more PowerPoint from johnecooper The Unique Selling Proposition (USP) is dead. In his book ZAG, recently named as one of the top 100 business books of all time, Marty...
View ArticlePart Two: Building a Tribe – The Sufferfest #IWBMATTKYT
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